Employee advocacy on social networks is sometimes perceived as only being effective for mega-corporations, but mid-market employers can benefit too.
Employee promotion humanizes the brand and builds trust regardless of company size. In fact, statistics show that one social media “share” from an individual employee generates more click-throughs than if your company added 100 followers.
Employees are often an overlooked resource for increasing reach and drawing people to your company. Can you afford to continue to miss this valuable leveraging opportunity? Check the numbers.
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Topics: Social Media
